SAP CDP
Spadoom connects SAP CDP (Customer Data Platform) to every corner of your customer data — identity, consent, behavior — in real-time. So your teams stop chasing fragmented records and start acting on complete, compliant profiles that fuel conversion, retention, and ROI. Partner with Spadoom to eliminate guesswork from your customer strategy.
What is SAP Customer Data Platform?
The SAP Customer Data Platform is a centralized solution that collects, organizes, and activates customer data from every system in your business. By unifying front-end engagement data with back-end systems, it supports precise segmentation, automated workflows, and timely, personalized experiences wherever your customers engage.
Using SAP CDP Can Significantly Improve Your Customer Engagement Strategy By
Boosting
Conversion Rates
Strengthening
Customer Retention
Gaining Real-Time

Insights
Enhancing Supply
Chain Optimization
Ensuring Data
Privacy
Improving Audience
Segmentation
Real-Time
Data Activation
Convert live customer signals into instant, personalized actions that enhance engagement and conversion across all channels.
- Unified Profiles
- Instant Insights
- Enhanced Engagements
- Personalized Experiences
Privacy & Consent
Management
Build customer trust with consent tools that enforce privacy and secure personal data in real-time.
- Data Privacy Respect
- Consent Tracking
- Compliance Readiness
- Secure Data Handling
Advanced Analytics & Segmentation
Translate behavioral data into actionable insights for smarter segmentation and faster, targeted decisions.
- AI-Driven Insights
- Dynamic Segmentation
- Behavior Analysis
- Trend Identification
Integrated
Customer View
Get a unified customer view to uncover buying intent and personalize every stage of the journey
Â
- 360-Degree Profiles
- Connected Relationships
- Account Visualization
- Journey Mapping
ERP Integration for Supply Chain Optimization
Sync ERP and supply chain systems to improve visibility and respond faster to demand changes.
- Seamless ERP Connection
- Supply Chain Insights
- Product Innovation
- Real-Time Data Sync
Audience Targeting & Optimization
Analyze customer behavior to build smarter segments and increase campaign performance where it counts.
Â
- Personalized Marketing
- Engagement Strategies
- Retention Improvement
- Conversion Optimization